The Venza is back.

Kinja'd!!! "404 - User No Longer Available" (toni-cipriani)
06/30/2020 at 12:10 • Filed to: Toyota

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It went the SHIT route but it actually... looks good?


DISCUSSION (13)


Kinja'd!!! ranwhenparked > 404 - User No Longer Available
06/30/2020 at 12:19

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Wasnt the Venza originally pitched as the crossover for active older empty nesters? Unless they’ve got a new strategy to target a different demo, not a good time for that. Their old market is either getting killed off by covid, or staying at home to hide from covid. 


Kinja'd!!! fintail > 404 - User No Longer Available
06/30/2020 at 12:23

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I don’t know about good, but a nice color, and definitely better in a dark color (to hide the front end plastic) , and better looking than the over-wrought RX.

That screen seems really intrusive though, I really prefer ICE to be integrated a little better. I know tablets seem new and hip to the olds, but a jutting tablet like that is already very 2012 to my eyes anyway.


Kinja'd!!! fintail > ranwhenparked
06/30/2020 at 12:30

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I definitely remember the Venza aimed at the “active boomer” crowd, with commercials that reflected it.  


Kinja'd!!! KingT- 60% of the time, it works every time > 404 - User No Longer Available
06/30/2020 at 12:31

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They should have put the more powerful hybrid from the Highlander/sienna (around 240Hp) in this one to differentiate it more from the RaV4 but I guess thay 40MPG magic number had to be achieved

Seems there’s not a significant difference in space between the 2 end of the day.


Kinja'd!!! ranwhenparked > fintail
06/30/2020 at 12:47

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Targetin g an inherently family oriented vehicle to people who don’t have families anymore always seemed like an odd move to me.

Like making a California king sized plastic race car bed. Wait, that would probably sell, actually.


Kinja'd!!! fintail > ranwhenparked
06/30/2020 at 13:19

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I suspect that demographic also already embraces existing little CUVs - around my area anyway, RAV4 and CRV are typical “little old lady” cars. I guess it will kind of slot in between the RAV4 and Highlander?

Yeah, that bed doesn’t sound like a bad idea, a few here would probably go for it.


Kinja'd!!! 404 - User No Longer Available > ranwhenparked
06/30/2020 at 13:20

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The name is indeed a bit of a weird choice. It’s more of a RAV4 “luxury coupe” now than a family hauler. Should’ve kept the Harrier name.


Kinja'd!!! WasGTIthenGTOthenNOVAnowbacktoGTI > fintail
06/30/2020 at 14:21

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Based on the looks (ZZZZzzzzzzzz), it still is.


Kinja'd!!! WasGTIthenGTOthenNOVAnowbacktoGTI > 404 - User No Longer Available
06/30/2020 at 14:24

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I always liked the Venzas for some reason. Th ey just fit their niche perfectly. It was a tall wagon for boomers. Nothing more, nothing less. Proportions were good, styling wasn’t too far in any direction, but just this side of boring.

And tell me that’s not a Q8/MDX  roofline:

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Kinja'd!!! SBA Thanks You For All The Fish > 404 - User No Longer Available
06/30/2020 at 15:16

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I always kinda liked the old car’s body shape, but then I like the CT250's outline as well.

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Kinja'd!!! nkrick > ranwhenparked
06/30/2020 at 22:22

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You hit the nail on the head. The original Venza was a very family oriented vehicle. It fits up to 5 comfortably and has a nice amount of room behind the rear seat. I am a Xenial, not a boomer, and it is perfect for my family (2013 AWD Limited in Magnetic Metallic). It has a roomy rear   seat (good for keeping teen/tweens from complaining about hip space) , and it will carry 5 adults to a business lunch comfortably . ( We also have a Sienna, which gets the most use,  and a 3rd gen 4Runner which doesn’t get much use after adding the Venza.) Targeting boomers is probably why they didn’t sell enough and discontinued it in 2015. While I think the 40 MPG hybrid is good for the what the target demo should be (families) , a new Venza XSE with 300 HP 2GR would not be bad to drive, especially with a TRD or GR tuned suspension option.


Kinja'd!!! 415s30 W123TSXWaggoIIIIIIo ( •_•))°) > 404 - User No Longer Available
06/30/2020 at 23:59

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You should also know that Venza sounds very close to the Japanese word for toilet seat according to my wife.


Kinja'd!!! Amoore100 > ranwhenparked
07/01/2020 at 00:15

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It’s being resurrected to counter the Passport, Edge, Murano, Grand Cherokee, Blazer, Atlas Cross Sport, etc. etc. The two-row midsizer is back in a big way.