Bloomberg- "Richer Americans Are Skipping SUVs for Station Wagons- To wealthier and better educated buyers, crossovers are for Kardashians. These shoppers are looking for Masterpiece Theater."

"KingT- 60% of the time, it works every time" (kngt) 01/07/2019 at 21:10 • Filed to: wagons, wagonlopnik, wagon sales, Trends, Crossovers, v90

3

31

https://www.bloomberg.com/news/articles/2019-01-07/richer-americans-are-skipping-suvs-for-station-wagons

!!!error: Indecipherable SUB-paragraph formatting!!! :

While the publication touts there were 211,600 station wagons sold in the United States last year, it isn’t revealed until later that station wagon sales declined by 26,000 units from 2017. Sales were also down 7,400 units from 2016 when Americans snapped up 219,000 wagons.

That might not sound like much of a difference, but it’s a huge number when the market is so small. Case-in-point, Volvo only sold 491 V90’s in the United States last year.

With that caveat of the way, it is true that wagon sales have climbed significantly since 2013 when automakers only sold 164,100 wagons in America. The jump means the station wagon segment is now growing nearly twice as fast as the full-size truck segment. Of course, wagon sales are just a fraction of truck sales as Ford sold 909,330 F-Series pickups last year alone.

The uptick in wagon sales can likely be attributed to a flood of new models such as the !!!error: Indecipherable SUB-paragraph formatting!!! , !!!error: Indecipherable SUB-paragraph formatting!!! and the aforementioned !!!error: Indecipherable SUB-paragraph formatting!!! . There are even more new wagons on the horizon as the !!!error: Indecipherable SUB-paragraph formatting!!! will arrive at dealerships later this year.

Is this a sign of a tide that’s turning? Nah, the SUVs/Crossovers market is a Tsunami that’s hard to resist IMO.

jimz > KingT- 60% of the time, it works every time 01/07/2019 at 21:07

6

oh yeah, Bloomberg has its finger on the pulse of the average American.

Just Jeepin' > KingT- 60% of the time, it works every time 01/07/2019 at 21:09

0

Genuinely curious what category the Wrangler falls under.

KingT- 60% of the time, it works every time > jimz 01/07/2019 at 21:10

3

Established American 1%ers no longer want the same things that the peasants and Nouveau ric he  are able to enjoy. More news at 11.

KingT- 60% of the time, it works every time > Just Jeepin' 01/07/2019 at 21:11

6

The “printing money for FCA” category.

daender > KingT- 60% of the time, it works every time 01/07/2019 at 21:15

2

Give it time.  SUVs/Crossovers will be replaced with lifted wagons, then wagons, and then it’s back to sedans or minivans.

Gerry197 > KingT- 60% of the time, it works every time 01/07/2019 at 21:21

0

This article seems to be doing some reaching to come up with it’s title.  

KingT- 60% of the time, it works every time > daender 01/07/2019 at 21:21

1

I don’t mind driving a lifted wagon. Usually it’s only like 2 inches or so. Case in point the new V60, as much as I love the regular version it will be on special order only, and V60 cross country (+3 inches ride height and cladding) will be the one stocked at dealerships. Meaning the regular V60 will be both rare and expensive even when I want to buy one used. I’ll take a V60 T6 Cross Country for a family car.

https://www.motor1.com/news/267347/volvo-v60-cross-country-changes/

Dr. Zoidberg - RIP Oppo > KingT- 60% of the time, it works every time 01/07/2019 at 21:21

2

“Fastest growing”

Yeah, if they sold 2 in 2018, and 1 in 2017... then this segment has increased by 100%! More than any other segment.

KingT- 60% of the time, it works every time > Dr. Zoidberg - RIP Oppo 01/07/2019 at 21:23

2

fintail > KingT- 60% of the time, it works every time 01/07/2019 at 21:30

5

I think for some time the E wagon has attracted the wealthiest MB customers.

daender > KingT- 60% of the time, it works every time 01/07/2019 at 21:31

0

I’ve driven my mom’s Outback 3.0 a few times, it’s perfectly fine as a good vehicle!  Lifted wagons are good!

K-Roll-PorscheTamer > KingT- 60% of the time, it works every time 01/07/2019 at 21:32

0

!!! UNKNOWN CONTENT TYPE !!!

So what is that then?

gmporschenut also a fan of hondas > KingT- 60% of the time, it works every time 01/07/2019 at 21:37

0

I wonder if outback sales are 50% of that nu mber

functionoverfashion > KingT- 60% of the time, it works every time 01/07/2019 at 21:53

3

God damn I want a V90

KingT- 60% of the time, it works every time > K-Roll-PorscheTamer 01/07/2019 at 21:53

2

That’s a travesty and I am not talking about the G Wagen

KingT- 60% of the time, it works every time > functionoverfashion 01/07/2019 at 21:54

1

Don’t we all friend, don’t we all...

ranwhenparked > KingT- 60% of the time, it works every time 01/07/2019 at 22:15

1

Our long national nightmare might finally be ending.

Seriously, though, this is just a return to the status quo. When I was a kid, you couldn’t throw a stone in a parking lot in an affluent suburb of Philadelphia without hitting either a Mercedes diesel wagon or a Volvo 240 wagon, usually with a cage in the back for a Golden Retriever*.

*sometimes, it would be an MGB Roadster, but they usually just came out in the summer.

Svend > KingT- 60% of the time, it works every time 01/07/2019 at 22:15

1

Shame Ford stopped selling cars in the U.S.

The Focus and Mondeo would do okay.

Distraxi's idea of perfection is a Jagroen > KingT- 60% of the time, it works every time 01/07/2019 at 22:18

1

Wagons, shmagons. For those who earned their money the old fashioned way, the shooting brake has never gone out of style.

https://www.wired.com/2013/09/rolls-royce-tiger-car/

KingT- 60% of the time, it works every time > ranwhenparked 01/07/2019 at 22:41

0

I’m not holding my breath.

M.T. Blake > KingT- 60% of the time, it works every time 01/07/2019 at 22:50

0

Only the peasants drive crossovers. We need a station wagon - said the rich people

PS9 > KingT- 60% of the time, it works every time 01/07/2019 at 23:10

1

I’d hit it.

‘But it's all fake' whatever. Disney world is fake too, that doesn't mean you can't have fun there. 

KingT- 60% of the time, it works every time > PS9 01/07/2019 at 23:13

4

Don’t ruin Disney for the rest of us man.

PS9 > KingT- 60% of the time, it works every time 01/07/2019 at 23:26

0

Judging by the live action nonsense they're foisting upon us, it seems the D is doing a good enough job of that on their own. 

PyramidHat > ranwhenparked 01/08/2019 at 00:05

2

How’d they get the MGB in the cage?

PyramidHat > functionoverfashion 01/08/2019 at 00:06

0

Oh, yeah.  Maybe for my 55th (in several years) I’ll get one...

HammerheadFistpunch > KingT- 60% of the time, it works every time 01/08/2019 at 00:20

0

This was predicted.  When the “crossovers” the luxury buyers were buying are just wagons and hatches with big wheels...it was inevitable.  

Tapas > KingT- 60% of the time, it works every time 01/08/2019 at 01:22

1

Uptick in wagon sales because more wagons are for sale?

Well yeah,, if wagon manufacturers actually have more real compet iti on, they’ll have to make awesome wagons to sell any.

Besides, Buick couldn’t move a farts worth of Tour Xs at MRSP. The uptick in their sales is because dealers are finally giving incen tives. And the Buick guy keeps parroting his sales pitch - oh, wagon buyers want these cars cos they don’t want to go with the flow (of getting an SUV. Aren’t you unique, reader? ). These wagon buyers are typically richer and more educated (And what about you, reader? A Kardashian SUV for you, or our sophisticated w agon?) .

BahamaTodd > jimz 01/08/2019 at 10:01

0

The author looks to be just another jalop with a thing for wagons. So yeah, out of touch with the average American. At least we have someone in the mass media pushing our agenda.

https://www.bloomberg.com/news/articles/2017-03-10/station-wagons-are-back-to-cure-suv-fatigue

https://twitter.com/KyleStock

Future next gen S2000 owner > PS9 01/08/2019 at 17:33

1

Santa Clause ain’t real and I still love him.

gmporschenut also a fan of hondas > KingT- 60% of the time, it works every time 01/08/2019 at 17:38

0

Case-in-point, Volvo only sold 491 V90’s in the United States last year.

( Sees inventory of left ovr 2018 v90s)