Dear BMW

Kinja'd!!! "sm70- why not Duesenberg?" (sm70-whynotduesenberg)
03/21/2015 at 16:26 • Filed to: None

Kinja'd!!!0 Kinja'd!!! 5

Your cars have a certain...negative image, to some people. Right or wrong, like it or not, it exists, and you must surely be aware of it. So why use an ad that appear to perpetuate the stereotype?

Maybe it's just me, but for those non-gearheads who think that BMWs are self-entitled rich people who expect the world to bend to their every whim, this would say just that.


DISCUSSION (5)


Kinja'd!!! djmt1 > sm70- why not Duesenberg?
03/21/2015 at 16:31

Kinja'd!!!2

The second ad seems fine to me, actually it was quite good.

The first one though...

well I guess the people who buy Chelsea Tractors would eat that sought of thing up so well done BMW marketing department, I think.

All in all if you believe in brand association you aren't a petrolhead, simple as. You should know better.


Kinja'd!!! Chuck 2(O=[][]=O)2 > sm70- why not Duesenberg?
03/21/2015 at 16:55

Kinja'd!!!1

Ahh, yes, the x5. Breaks necks and brings the world to a halt because it's soo peculiar and revolutionary. What a stupid ad. Now, if it was an i8, the ad might actually be effective.


Kinja'd!!! Sam > sm70- why not Duesenberg?
03/21/2015 at 17:11

Kinja'd!!!2

WHY DIDN'T THE WATER STOP FLOWING.

0/10 WOULD NOT OBSERVE DOUCHINESS AGAIN


Kinja'd!!! Redd, the RX-7 that could > sm70- why not Duesenberg?
03/21/2015 at 18:06

Kinja'd!!!0

Idl what you're talking about, this ad is going to sell many an X5.


Kinja'd!!! Vicente Esteve > sm70- why not Duesenberg?
03/21/2015 at 22:48

Kinja'd!!!2

I HATE THAT BMW CHIME AT THE END OF EVERY COMMERCIAL