Oppo PSA; That's not beer: Mini rant.

"thebigbossyboss" (thebigbossyboss)
06/11/2014 at 09:32 • Filed to: None

I was just watching some youtube working and there was an ad for Bud Light Lime Strawberry Margarita. It claimed it was "beer".

I am not a beer snob in anyway, I'll happily drink swill like Coors Light, Budweiser and Canadian, however "Bud Light Lime Strawberry Beergarita" is NOT in anyway shape or form "beer".

end rant/

Let's review: Not beer:

Here is space

for kinja

because kinja

hates small pictures

and makes me do this

so my text show up right

Beer:

DISCUSSION (36)

itschrome > thebigbossyboss
06/11/2014 at 09:35

I mean, to be fair by bud standars its just as much "beer" as their rice water they call "beer" is too.. b

Diesel > thebigbossyboss
06/11/2014 at 09:37

ABI groups beer into four segments: sub-premium, premium, premium plus, and highend. The sub-premium segment, also referred to as the value segment, generally consists of lager beers, such as Natural and Keystone branded beer, and some ales and malt liquors, which are priced lower than premium beers, made from less expensive ingredients and are generally perceived as being of lower quality than premium beers. The premium segment generally consists of medium-priced American lager beers, such as ABI's Budweiser, and the Miller and Coors brand families, including the "light" varieties. The premium plus segment consists largely of American beers that are priced somewhat higher than premium beers, made from more expensive ingredients and are generally perceived to be of superior quality. Examples of beers in the premium plus category include Bud Light Lime, Bud Light Platinum, Bud Light Lime-a-Rita and Michelob Ultra.

The Justice Department considers it to be a premium beer, even over your precious Budweiser and Bud Light. That's gotta sting....

yamahog > thebigbossyboss
06/11/2014 at 09:38

Probably easier for them to distribute as "beer," since it's the type of thing you'd want to be able to sell in supermarkets wherever possible.

thebigbossyboss > Diesel
06/11/2014 at 09:39

I am not saying Budwieser was the be all and end all of beer, I am just sayzin that "Bud light Lime strawberry whatever" is not beer in any meaningful sense. It's a cooler for all intents and purposes.

macanamera > Diesel
06/11/2014 at 09:40

HA! That's a load of shit.

GhostZ > thebigbossyboss
06/11/2014 at 09:40

Kinja'd!!!

Just like how this isn't actually Vodka...

Opposite Locksmith > thebigbossyboss
06/11/2014 at 09:40

Intensive purposes*

Diesel > macanamera
06/11/2014 at 09:41

What do you expect from our government? I think anything that is a 'malt liquor' needs to go to the bottom of the ladder ASAP.

Nibbles > thebigbossyboss
06/11/2014 at 09:41

It's a malt beverage

I don't know if this is still true, but I know they used to have the following disclaimer on malt beverage bottles:

"MALT BEVERAGE (FLAVORED BEER IN TEXAS)"

So it's beer. But only Texans consider it beer. Take from that what you will

macanamera > thebigbossyboss
06/11/2014 at 09:42

1. Budweiser= Rice beer.

2. Bud Light Lime Straw-Ber-Ita is an affront to beer drinkers everywhere

3. Canadian is much better than Coors Light.

4. Miller Lite is the best american macro light.

5. Now I want a beer.

Diesel > Opposite Locksmith
06/11/2014 at 09:43

I like the way he did it. Very nauve riche.

crowmolly > thebigbossyboss
06/11/2014 at 09:43

It might be considered a shandy or something along those lines. It's a malt beverage with sugar and fruit flavoring.

themanwithsauce - has as many vehicles as job titles > Opposite Locksmith
06/11/2014 at 09:45

In tents and porpoises*

yamahog > Opposite Locksmith
06/11/2014 at 09:47

*Intents and purposes.

GhostZ > yamahog
06/11/2014 at 09:49

"Beer" has about 10x lower tax rates than "Spirits" also, so they can be easier to sell to consumers.

ColoradoTaco > Opposite Locksmith
06/11/2014 at 09:49

that's a joke, right?

For Sweden > thebigbossyboss
06/11/2014 at 09:50

Why anyone would order something other than a BL^2 is beyond my understanding.

Opposite Locksmith > ColoradoTaco
06/11/2014 at 09:51

hahaha yes, just one of my favorite mistakes couldn't resist

Opposite Locksmith > ColoradoTaco
06/11/2014 at 09:52

I also don't drink despite being a 20 y/o junior in college

macanamera > Diesel
06/11/2014 at 09:54

So what is "high-end"?

macanamera > Opposite Locksmith
06/11/2014 at 09:55

can't tell if serious

Diesel > macanamera
06/11/2014 at 09:56

Craft beers, like Stella Artois or Fat Tire.

macanamera > thebigbossyboss
06/11/2014 at 09:58

Kinja'd!!!

macanamera > Diesel
06/11/2014 at 10:01

lol Stella is a "craft beer" now?

yamahog > macanamera
06/11/2014 at 10:03

Marketing!

Diesel > macanamera
06/11/2014 at 10:03

Yeah, they even listed it as such in the article. Oh, guess it could be for being an imported beer. Here is where I got my information.

El Relámpago(LZone) - Humanity First! > thebigbossyboss
06/11/2014 at 10:03

Bud Light: not beer.

Fixed that for you.

ttyymmnn > thebigbossyboss
06/11/2014 at 10:04

Straw-ber-rita, "wine" coolers, Smirnoff Ice (which contains no vodka), are all beers. They are just flavored beers. But they are beer based on how they are created.

Since January 1991 when United States Congress quintupled the excise tax on wine, [2] most producers of wine coolers dropped wine from the mix, substituting it with cheaper malt . These malt-based coolers, while sometimes referred to as "wine coolers," are in a different category of beverage – sometimes called "malt beverage," "malternative," or just "cooler." Bartles & Jaymes refers to their malt beverage as a "flavored malt cooler".

.......

Today, Lime-a-Rita will launch its much-anticipated new flavor: Bud Light Lime Straw-Ber-Rita, an 8%* alc/vol flavored malt beverage that blends the refreshment of Bud Light Lime with the taste of an authentic strawberry margarita. ( Anheuser Busch aka InBev )