Why Was Chevrolet's 1994 Fleet Catalog So Amazing?

"Raphael Orlove" (orlove) 12/07/2014 at 12:06 • Filed to: Auto Illustrations, Cop Cars, Taxis, Chevrolet Camaro, Chevrolet Caprice

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These are three pages from Chevy's fleet services/commercial packages/whatever you call taxis and cop cars offerings back in 1994. Uh, holy crap are these amazing.

I have no clue why Chevy would make these looks so cool, but whoever sprung for some more illustrator funding for the screaming eagle on the Special Service Package Camaro deserves a medal.

All images via !!!error: Indecipherable SUB-paragraph formatting!!!

Arch Duke Maxyenko, Shit Talk Extraordinaire > Raphael Orlove 12/07/2014 at 12:10

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I think every yearbook from the 90's also had that X-TREME look.

KnowsAboutCars > Raphael Orlove 12/07/2014 at 12:15

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There are more of these?!

Kailand09 > Raphael Orlove 12/07/2014 at 12:15

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damn that's amazing. Reminds of fresh prince a bit.

Now that the 90s kids are getting to car buying age I think auto makers should do a few retro ads like that.

Raphael Orlove > KnowsAboutCars 12/07/2014 at 12:16

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zomg!

Agrajag > Raphael Orlove 12/07/2014 at 12:17

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I thought these were trapper keepers at first.

PS9 > Raphael Orlove 12/07/2014 at 12:18

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AMERICAAAAAAAAAA

Axial > Raphael Orlove 12/07/2014 at 12:21

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So out of place by 1994.

crowmolly > Raphael Orlove 12/07/2014 at 12:29

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Ah, so this explains it.

The budget for ignition system development was spent on marketing.

Viggen > Raphael Orlove 12/07/2014 at 12:33

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FREEDOM

Birddog > Raphael Orlove 12/07/2014 at 12:42

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Just about everything in the early 90s looked like that.

That Camaro cover is, truly, a work of art.

Cherry_man1 > Raphael Orlove 12/07/2014 at 12:49

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Because 'Merica

jkm7680 > Raphael Orlove 12/07/2014 at 12:50

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That would looks awesome in a frame.

ranwhenparked > Raphael Orlove 12/07/2014 at 13:33

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I had that catalog when I was a kid, picked it up at a law enforcement trade show in Las Vegas. Then, as now, I was more into the Caprices than the Camaros. Have no idea what happened to it, but I think its safe to assume the parental units threw it out years ago.

Ben C > Raphael Orlove 12/07/2014 at 13:45

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I want a Caprice taxi. In that colour.

ly2v8-Brian > Arch Duke Maxyenko, Shit Talk Extraordinaire 12/07/2014 at 13:48

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can confirm. My 90's yearbooks from school have a similar look

ly2v8-Brian > Raphael Orlove 12/07/2014 at 13:51

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That Camaro cover, possibly the best ever.

Raphmoe > Raphael Orlove 12/08/2014 at 11:13

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this is really stupid

mad_adam > Kailand09 12/08/2014 at 13:02

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Do you work for Honda's marketing department?

Their holiday commercials have been chock full of 80's and 90's nostalgia: Skeletor, Strawberry Shortcake and Stretch Armstrong.

Kailand09 > mad_adam 12/08/2014 at 16:44

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nah, actually I don't have TV lol so I haven't seen them. I'll have to look them up