I don't think he meant what he just said.

"reverberocket is nipping the apex..and gently blowing in it's ear." (reverberocket)
10/14/2013 at 09:31 • Filed to: WTF??

I saw this during football over the weekend. This 30 second Silverado ad touts the quiet cab. But at :15, the spokes-truckdriver dude says:

"...Silverado delivers quiet that's second to nobody in it's class. and by nobody, I mean Ram and Ford..."

Anybody who's paying attention to what he literally said just heard him say Silverado's quiet cab is second to Ram and Ford.

WTF??

DISCUSSION (10)

highmodulus > reverberocket is nipping the apex..and gently blowing in it's ear.
10/14/2013 at 09:33

I hate these ads so much.

Yowen - not necessarily not spaghetti and meatballs > reverberocket is nipping the apex..and gently blowing in it's ear.
10/14/2013 at 09:38

Hahahaa, right you are.

Jayhawk Jake > reverberocket is nipping the apex..and gently blowing in it's ear.
10/14/2013 at 09:39

Yeah....someone needs to go back to school.

GLiddy > reverberocket is nipping the apex..and gently blowing in it's ear.
10/14/2013 at 09:42

Shut up you commie! Chevy is America. Nobody is better than America, and by nobody I mean Asia and Europe!

Brewman15 > reverberocket is nipping the apex..and gently blowing in it's ear.
10/14/2013 at 09:46

Good catch.

I am not a fan of the new Silverado at all, so I've mostly just been ignoring these ads.

Dusty Ventures > reverberocket is nipping the apex..and gently blowing in it's ear.
10/14/2013 at 09:54

"Why do I have to spend so much time learning about grammar? It's not like its really THAT important."

fhrblig > reverberocket is nipping the apex..and gently blowing in it's ear.
10/14/2013 at 10:07

I like how YouTube wanted to make me watch a 2 minute commercial in order to watch a commercial.

Atomic Buffalo > reverberocket is nipping the apex..and gently blowing in it's ear.
10/14/2013 at 10:59

Even if you look past that, what he means is that "we aren't worse than Ram and Ford."

If they were better than Ram and Ford, he would have said that. You don't settle for "as quiet" if you can claim "quieter."

Thank you Chevy for telling me that all full-size trucks today are really quiet.

And for leaving out Toyota so that I might wonder if maybe they're actually quieter.

SkarTisu > reverberocket is nipping the apex..and gently blowing in it's ear.
10/14/2013 at 12:40

I'm dumb, because I'm not seeing where he says Ford and Ram are better. He's using a slightly modified version of the phrase "second to none" which means Chevy is no worse than tied on interior sound level.

I think it's interesting that Toyota and Nissan weren't included in the list. Perhaps Detroit has gone back to the stance that Japanese full size trucks don't exist.

MontegoMan562 is a Capri RS Owner > SkarTisu
10/14/2013 at 13:26

I believe they are of the mindset that they don't matter to their sales.

The hardline American truck guy might break from chevy to dodge or from dodge to ford, but if they are shopping japanese they are almost gone anyhow. They are directly aiming at the bigger competitor is all.