Random News: FCA reshuffles trims to help sales; Volvo's V90 Cross Country is expensive

Kinja'd!!! by "LJ909" (lj909)
Published 06/26/2017 at 17:40

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Kinja'd!!!

Sales dip forces FCA’s hand: Sales this year of 3 of FCA’s staple models: the 300,Charger and Cherokee down, its forced FCA to try and reshuffle trims to appeal to customers. Sales of the 300 are down 16%, the Charger 12% and the Cherokee 18%. Dealer docs obtained by Automotive News show that FCA is redoing trim levels to help out on value models for 2018:

For 18' the 300 gets a new base trim, the Touring. This change also sees cloth seats as standard.

Above that base Touring, up the model ladder goes Touring L, S, Limited, C, and C Platinum.

The Charger sees the base SE go away, making the volume SXT the base trim.

Any version with with the V6 and AWD combination will get the GT AWD moniker.

The Cherokee sees the Sport trim dropped and Lattitude taking its place with Lattitude Plus being above that. These tweaks all see a $1300 price reduction for this new base model.

Will this help sales? Who knows. I just see this as stalling until they can get the new stuff into the showrooms, which is badly needed in the case of the LX cars and LC (Challenger).

The Volvo V90 Cross Country is expensive: Now this isn’t really news, this is just my personal observation: its pricey. And in some ways it steps on the XC90's toes. From my search within 100 miles of me, most dealers stock them above 60 grand. On the low end (of which there were just 6) $58,820 was the cheapest I found. The majority of them? Sitting between $70 grand and topping out at $72,765. Thats a lot of money and competes with the Jaguar XF Sportbrake price wise. I say wait some years so that sweet sweet deprecation can hit them if you are going to buy


Replies (11)

Kinja'd!!! "CB" (jrcb)
06/26/2017 at 17:48, STARS: 1

“I say wait some years so that sweet sweet deprecation can hit them if you are going to buy”

But then where will enough of a used supply come from to guarantee depreciation?

Kinja'd!!! "LJ909" (lj909)
06/26/2017 at 17:52, STARS: 1

True. And as it stands, I could have sown I read somewhere something about dealers weren’t stocking the V90. That you had to special order them straight from the factory. Its the whole reason I did that little search to begin with. I could be wrong though.

Kinja'd!!! "cmill189 - sans Volvo" (cmill189)
06/26/2017 at 18:07, STARS: 1

Mid 60's doesn’t seem crazy to me, considering how expensive the typical SUV is nowadays. A V60 Polestar stickers for 62K and that’s a lot less car, size wise. That matches up with inflation for how much my R cost in 2004.

Kinja'd!!! "LJ909" (lj909)
06/26/2017 at 18:14, STARS: 1

I just think its crazy for what it is: a high end gorgeous wagon that probably wont show up on most buyers in that segments radar. Either because they dont know it exists, they aren’t familiar with Volvo, or they just dont like it.

Kinja'd!!! "cmill189 - sans Volvo" (cmill189)
06/26/2017 at 19:13, STARS: 2

Volvo probably knows it won’t sell much in North America. They would be wasting more money building a ton and having them sit on lots. Like you said previously, I’m pretty sure the V90-non CC is order only already. The people that want them will order them and the people that don’t know probably wouldn’t care anyway. I would totally order one today if I had the money and do Over Seas Delivery.

Kinja'd!!! "arl" (arl1968)
06/26/2017 at 21:19, STARS: 0

I dont think anyone in America will notice any of that brand shuffling crap from FCA. I mean, I’m a car guy and don’t really care about any of that low end brand name renaming. Do they really think this will help sell cars? Meh for FCA.

Although a killer deal on an 18 300c with the 5.7 sounds quite temping. Murcia!

Kinja'd!!! "LJ909" (lj909)
06/26/2017 at 21:28, STARS: 2

Yea but the 300 actually still sells pretty good for what it is. And Ill keep saying it time and again: you have to spend way more to get a big rwd V8 for what the 300 is.

Kinja'd!!! "ranwhenparked" (ranwhenparked)
06/26/2017 at 22:24, STARS: 0

I always thought one of the 300's appeals was supposed to be that it offered a decent amount of “premium” features for a decent price. Don’t really see how stripping it down to Charger equipment levels is going to help much, since most of those buyers would just buy a Charger anyway. I suppose there are still those who prefer the Chrysler badge.

Kinja'd!!! "LJ909" (lj909)
06/26/2017 at 23:10, STARS: 1

Yea you do get a lot of premium for the price. Even the base versions dont feel so base to me because of the styling and features.

I think even though they moved trims around its till going to base over 30 grand.

Kinja'd!!! "ranwhenparked" (ranwhenparked)
06/27/2017 at 00:02, STARS: 1

So, you’ll get less for the same money? Brilliant!

Seriously though, if they keep about the same MSRP on the decontented car, the margin per unit will obviously be higher. Just doubt it will improve volume.

Kinja'd!!! "arl" (arl1968)
06/27/2017 at 09:33, STARS: 0

Yep, I’ve always liked the 300.