Dealers might kill Ford's performance models

Kinja'd!!! by "LJ909" (lj909)
Published 04/07/2017 at 19:50

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This picture above was posted to Instagram by Matt Farah. He posted it to highlight dealer markups. The 2 Mustangs and the RS in this pic have a total of $ 45,000 . That’s insane.

But I posted this to bring attention to a great read over on Road & Track regarding markups on Fords performance models and how it could hurt sales. Check it out and share what you guys think.


Replies (24)

Kinja'd!!! "TheHondaBro" (wwaveform)
04/07/2017 at 19:55, STARS: 7

The solution is simple.

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Kinja'd!!! "LJ909" (lj909)
04/07/2017 at 19:56, STARS: 2

Yea but the the lobbyists arent having it.

Kinja'd!!! "CaptDale - is secretly British" (captdale)
04/07/2017 at 19:58, STARS: 1

I hate sales parts of dealers. (says the guy who works at a dealer, but no tin sales) Seriously most of them suck and dealing with them on a daily basis, they are just as bad to coworkers as they are to customers.

Kinja'd!!! "TheHondaBro" (wwaveform)
04/07/2017 at 20:00, STARS: 4

Dealerships aren’t long for this world. Once Tesla and other electric startups become as mainstream as other manufacturers, they will begin to attract a larger customer base, and eventually they’ll start competing with the established manufacturers. People will overwhelmingly prefer the direct sales approach and thus the dealership model will implode.

Kinja'd!!! "If only EssExTee could be so grossly incandescent" (essextee)
04/07/2017 at 20:00, STARS: 1

Oh my, that’s almost real car money.

Kinja'd!!! "LJ909" (lj909)
04/07/2017 at 20:01, STARS: 0

I hope so.

Kinja'd!!! "AestheticsInMotion" (aestheticsinmotion)
04/07/2017 at 20:19, STARS: 0

Hopefully this happens while there are still a plethora of fantastic cars available at all price ranges. Would be a shame if it went hand in hand with autonomous appliances

Kinja'd!!! "Svend" (svend)
04/07/2017 at 20:38, STARS: 1

Why doesn’t the car companies do something about it?

This isn’t ‘dealership markups’, it’s price gouging*, pure and simple.

If price gouging is affecting the number of cars being sold, it’s in the best interests of the manufacturer to do something about it. Such as with hold cars.

*Price gouging is a pejorative term referring to when a seller spikes the prices of goods, services or commodities to a level much higher than is considered reasonable or fair, and is considered exploitative, potentially to an unethical extent.

The U.S. car market is a cluster fuck.

Kinja'd!!! "Highlander-Datsuns are Forever" (jamesbowland)
04/07/2017 at 20:42, STARS: 0

That will never happen, there are laws on the books in all 50 states protecting franchise dealers.

Kinja'd!!! "Carbon Fiber Sasquatch" (turbopumpkin)
04/07/2017 at 20:43, STARS: 2

I usually agree with Baruth but this is the first time he blew me away. Dealers ultimately being the cause of the lack of cheap performance cars makes a lot of sense.

Kinja'd!!! "LJ909" (lj909)
04/07/2017 at 20:47, STARS: 2

This is where my line of reasoning takes me. But dealers pretty much wash their hands, and shit like this pretty much makes MSRP’s obsolete. Common sense would have us think if for example I make something that someone sells for me on my behalf with my name and overcharges for it, you damn well better believe I’m going to say something to that franchisee about it. It hurts profits, business integrity and the product itself could come to have a negativity associated with it. It makes no sense why the automakers let this go on.

Kinja'd!!! "LJ909" (lj909)
04/07/2017 at 20:48, STARS: 2

Right? Kinda makes you think about failed models over the years and question if the customers were really to blame.

Kinja'd!!! "Bman76 (hates WS6 hoods, is on his phone and has 4 burners now)" (bman76-4)
04/07/2017 at 20:53, STARS: 0

Definitely, order the car how I want it and not pay a markup? Hell yeah.

Kinja'd!!! "Frenchlicker" (frenchlicker)
04/07/2017 at 22:17, STARS: 0

Things like this are exactly why people want this.

Kinja'd!!! "Carbon Fiber Sasquatch" (turbopumpkin)
04/07/2017 at 22:30, STARS: 4

When he brought up Pontiac basically circling the drain and the GTO (and probably G8) backfiring because of the dealerships, I was like

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Suddenly, I get why all the sweet American concepts don’t appear, why the manufacturers seemingly ”don’t listen” to enthusiasts. I shudder at the thought of how much engineering has been wasted because it “didn’t sell”.

Kinja'd!!! "camarov6rs" (mren2011)
04/07/2017 at 23:15, STARS: 2

When you look at how the US market is structured the end user or vehicles (you and I) are not the customers of the manufacturers we buy from. The dealers are. The reason manufacturers don’t seem to listen to us is because their real customers are telling them what we want. Remember reading that tidbit not too long ago.

Kinja'd!!! "BobintheMtns" (bobinthemtns)
04/08/2017 at 11:12, STARS: 1

I think dealerships are worse towards employees... Customers get fucked once every 5-7 years.

Employees get fucked every single (14 hour long) day.

Kinja'd!!! "CaptDale - is secretly British" (captdale)
04/08/2017 at 11:21, STARS: 1

That is the fucking truth (sitting at work on a Saturday....)

Kinja'd!!! "BobintheMtns" (bobinthemtns)
04/08/2017 at 15:41, STARS: 1

Yeah man... I did a couple of tours of duty at some dealerships.. and it ASTOUNDED Me how bad we were treated..... I always joked/not really joking with my mgrs about how much “etch” was taken out of my paychecks.....

Someone should unionize auto salesmen.... Seriously. Some outragous “Capital taking advantage of Labor” at dealerships...

Kinja'd!!! "CaptDale - is secretly British" (captdale)
04/08/2017 at 15:46, STARS: 0

Well I am in parts and my direct manager is awesome and the owners are pretty nice. But they are pretty bad about overloading the staff with more work than they can handle and then getting made about being too slow because CUSTOMERS! That is really the worst part, an unhappy customer is always the employees fault in the short run and that is it. They never think maybe the bigger picture is we are overloading them making unhappy employees and then unhappy customers.

Kinja'd!!! "BobintheMtns" (bobinthemtns)
04/08/2017 at 16:23, STARS: 1

Lucky you that you’re in parts.. at least you get an hourly........

The WEEKS I’ve spent at a time without making a dime..... fuck that shit....

We had a big flood here in boulder a couple of years ago, and the dealership made everyone come in to push water out/mop the floors/clean up debris and I was like, “nope. I’m out. Not working for free”.

Kinja'd!!! "CaptDale - is secretly British" (captdale)
04/08/2017 at 16:29, STARS: 0

Sorf of, commision based, but the shop is always buying parts etc...

Yeah, fuck being in sales. I’d be too nice

Yeah fuck that! They have people that can come in and do that. I am not a clean up service.

Kinja'd!!! "NYankee1927" (nyankee1927)
04/09/2017 at 22:23, STARS: 2

This is absolutely on point. It really annoys me that the dealerships are able to do this and skews the sales numbers for each model. I wonder if companies can start to punish dealerships by pulling allocation on the next limited model. So the dealerships who abused their allocations will not get any the next time around.

Kinja'd!!! "Blunion05 drives a pink S2000 (USER WAS BANNED FOR THIS POST)" (6speedhaven)
04/10/2017 at 02:17, STARS: 1

I wonder if it’s something to do with the contract agreements dealers have with automakers...

Is it possible that the dealer lobby is stronger than the automaker lobby in the arena of dealer-automaker relationships?